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Discover fitness that fits your life and your social calendar
The average Australian spends over 6 hours a day on their phone. But being constantly online is losing its appeal, and more people are craving real-life connections.
According to the Australian Sports Commission, nearly 6 million Australian adults take part in organised sport. From popular running clubs to the booming pickleball scene, social sports have become the new social network. Here are five reasons why social sports are catching on:
1. Sense of belonging
For many adults, making new connections can be daunting. Social sports remove that pressure by starting with a shared interest. You show up for the game, and the connection follows naturally. Over time, these regular sessions become part of your routine, creating a sense of belonging that’s hard to find elsewhere.
2. Flexibility and inclusivity
Traditional sports often come with rigid schedules and skill expectations. Social sports strip that back. They welcome all fitness levels and work around real-life routines. While a healthy competitive edge still exists, the focus shifts from winning to playing, laughing, and showing up together.
3. Productivity that feels fun
Research from the International Journal of Behavioural Nutrition and Physical Activity shows that social sports, where choice and fun are central, are linked to better psychological and social health. In short, they help you feel better without feeling like another task on your to-do list.
4. Stress relief
Moving your body is a proven stress reliever. Add a social element, and the benefits multiply. Social sports combine physical activity with connection, helping reduce anxiety and take the edge off everyday stress in a way that feels natural and enjoyable.
5. Beginner-friendly atmosphere
Social sports make it easier to give something new a go. The relaxed, inclusive environment lowers the fear of being “bad at it.” Beginners can learn as they play, pick up tips from others, and build confidence without pressure.
Key takeaway
Social sports turn exercise into something people actually look forward to by blending movement, connection, and fun.
Your wellbeing, your way
Finding the right social sport is about what fits your life, not forcing a routine that doesn’t stick. That’s where WHEREFIT can help. From community activities and flexible group classes to products and resources from our wellbeing retailers, you can explore options that suit your needs.